H2No.

I saw this ad in a magazine and thought, shouldn't it really read: "An overly caffeinated world doesn't need caffeinated water"? We've already got chocolate, tea, coffee, soda, etc.; why the need for 'invigorated' water? Is there such thing as "sensibly caffeinated" agua? Really, I've seen enough people get bent out of shape over having fluoride flow through our taps, but an addictive substance like caffeine is okay?

I can only imagine people in the developing world seeing a product like this (as, in many places, they scoop their refreshment out of muddy puddles and polluted streams) and shaking their heads at the consumerism and overall pretentiousness of such a product. Maybe it's just me.